It is so special to observe children choosing fabric for a festival and matching two little dresses to be worn side by side throughout all the rituals — the anticipation starts much before the diya is lit. Showing the kids wearing Indian ethnic clothes isn't that simple with more than one child in the family, and it's even harder to make them look like a family unit without losing the individuality in each one.
We feel that the solution is in Indian couture that is slow, honest and comfortable, and in the silent magic of sibling sets at Label Kashi. The best sibling pairings for festivals are not uniform--it is about harmony, the same colourway, the same craft narrative, the same feeling, but each differently applied to the age and personality of the child. A little girl in a hand woven saree made of cotton fabric with a bright border and her younger brother in a kurta made of the same family of fabrics, they form one story, but not the same story, which is the ideal attire for a kid's festive occasion in India.
As the season is here to style your kids, begin with the material and not the event. Festivals are full day activities: pujas, feasts, visits, photos, running around with cousins etc. and a child in a stiff, heavy cloth will be uncomfortable within an hour. Create a set of siblings using one palette (deep maroon and gold, mustard and cream, forest green and rust) allowing each child to have their own mix of colours. Wear layers according to the season, use cuts that will allow you to move around and opt for small, meaningful accessories like a pair of juttis or matching hair flowers to tie the look together yet keep it useful, as it should be for traditional kids.
The bottom line is, a pure cotton kids clothing is not only a preference for kids festive garments, it is the most proper alternative. It breathes, aiding little bodies in hours of celebration to regulate their temperature; it is soft on sensitive, delicate skin; it absorbs moisture and washes beautifully, softening more with each bath. Cotton also absorbs and retains the dye well, and is so well suited for handwork – embroidery, block prints, woven borders, etc. – that it allows the integrity of the garment to be felt and seen. Parents finding ethnic clothes for children online will opt for pure cotton since it will provide them with comfort throughout the celebration.
Each and every Label Kashi product for the kids is created with the same consideration as we put into our adult couture: the same handwoven fabrics, the same thought-provoking drapes, the same consideration for how a garment feels after 4 hours of festival — not just how it looks in the first picture. We feel that the children's clothes should be 'for keeps' – made for children to wear, love, pass down and remember, which is what we strive to give them with the kids couture and Indian festive clothing for children.
So, this holiday season, outfavor your children in garments that allow them to be kids; to run, to laugh, to celebrate, and to look like the best part of the family portrait. Selecting sibling sets that convey a sense of togetherness, pure cotton that conveys a sense of comfort, and Indian couture that conveys the hands that created it. None of the most memorable times at festivals is about the clothes. It's the kid and it's a happy kid and a comfortable kid wearing it.
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